Food delivery is a crowded market. According to analytics firm CB Insights, there are 20 start-ups offering meals on-demand or meal-kit delivery, and not all will be successful. Even the august New York Times is vying for a slice of the meal-kit space, as is e-commerce giant Amazon. One way to make yourself stand out: partner with domestic diva and onetime convicted felon Martha Stewart.
Read more... http://www.vanityfair.com/news/2016/06/martha-stewart-is-launching-a-meal-kit-service
